Thursday, November 19, 2015

Patagonia introduces world's first neoprene-free wetsuit line | Transworld Business

SAY GOODBYE TO NEOPRENE: PATAGONIA INTRODUCES WORLD’S FIRST NEOPRENE-FREE WETSUIT LINE

VENTURA, California. (November, 16 2015) – Patagonia will introduce the world’s first neoprene-free, wetsuits made with plant-based material for Fall 2016 – a groundbreaking innovation that doubles down on the company’s initial entry into natural rubber last year with another industry first and expands Patagonia’s Yulex offering from two to 21 wetsuits for men, women and kids.

THE COMPANY FIRST UNVEILED ITS PLANT-BASED WETSUIT MATERIAL YULEX IN 2012, AND INTRODUCED THE MATERIAL TO THE MARKET IN THE FALL OF 2013.

The entire line of Patagonia’s new, high performance full wetsuits are made with a natural rubber developed by Patagonia’s partners at Yulex and Forest Stewardship Council® (FSC) certified by the Rainforest Alliance.
“Surfers and wetsuit manufacturers – including Patagonia – have relied on neoprene for years, despite the fact that it’s a non-renewable, petroleum-based material with an energy-intensive manufacturing process,” said Hub Hubbard Product Line Manager, Wetsuits. “Neoprene is nasty stuff, but for a long time we had no alternative. Through our partnership with Yulex we’ve invested in a plant-based game-changer and built it into our entire wetsuit line – saying goodbye to neoprene forever.”
By using natural rubber in the suits we are reducing the CO2 emissions required to produce traditional neoprene suits by up to 80 percent.
The new, neoprene-free Yulex® wetsuits perform better than Patagonia’s traditional neoprene wetsuits and they’re extremely durable. By using natural rubber in the suits we are reducing the CO2 emissions required to produce traditional neoprene suits by up to 80 percent. The FSC certified rubber is blended with 15 percent neoprene-free synthetic rubber for the benefits of increased ozone and UV resistance to meet Patagonia’s rigorous demands for durability and strength.
The new plant-based material pioneered by Yulex is sourced from a hevea plantation that is independently certified to the FSC standard by the Rainforest Alliance, ensuring that products are produced using environmentally responsible practices.
As with their previous work, Patagonia and Yulex will again share this groundbreaking innovation with other companies, hoping to create a shift toward cleaner and better materials throughout the surf industry. Patagonia’s blog post about the dirty impacts of neoprene published in 2008, the year we started manufacturing wetsuits, led to our collaboration with Yulex on a plant-based rubber that met our performance requirements. It’s available here.
“Yulex could not have found a better partner in Patagonia to champion this breakthrough for the surf industry. The collaboration between our companies has been an example of how sustainable products can be brought to customers without sacrificing performance and cost competitiveness,” commented Jeff Martin Founder & CEO of Yulex Corporation.  Patagonia has an exemplary business model which Yulex that others continue to embrace.
Patagonia’s 2016 wetsuit line has new fast-drying thermal linings and a floating front zip design as well as back zips. The new and exclusive inverted microgrid linings dry faster than ever and create lighter suits while maintaining excellent warmth. The Floating Front-Zip increases the wetsuit lifespan and features an asymmetrical flap for better stretch, seal and mobility. Unlike other designs, the zipper is replaceable. Featuring wetsuits rated for six different temperature levels, Patagonia’s collection can accommodate water temperatures from 75 degrees down to 32 degrees.
The new wetsuit line will debut globally in Australia in March of 2016 with six fullsuits. All 21 fullsuit styles will be available in July 2016 in North America, Europe, and Japan.
Patagonia Wetsuits are available for purchase at Patagonia retail stores, partner stores and at Patagonia.com.
About Patagonia
Founded by Yvon Chouinard in 1973, Patagonia is an outdoor company based in Ventura, California. A certified B-Corporation, Patagonia’s mission is to build the best product, cause no unnecessary harm and use business to inspire and implement solutions to the environmental crisis. The company is recognized internationally for its commitment to authentic product quality and environmental activism, contributing over $76 million in grants and in-kind donations to date.
Read more at http://business.transworld.net/news/patagonia-introduces-worlds-first-neoprene-free-wetsuit-line/#DQGzyJxsJ04ZBBxt.99

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