Wednesday, December 17, 2014

Munk Pack: tasty healthy snack for the slopes

Munk Pack™, a newly-launched  company based in Greenwich, CT, is excited to announce its debut in the  natural foods market, with the introduction of the first ready-to-eat oatmeal fruit  squeeze snacks for adults.
Driven by the need for convenient, portable, whole food snacks and inspired by  nature, Munk Pack™ provides delicious, on-the-go nutrition for sustained energy  to last throughout the day. Perfect for breakfast or a snack, Munk Pack™ is a  satisfying mix of whole grain rolled oats, flax and delicious fruits in the  convenience of pouches, which allow for non-perishable foods to keep without  the use of artificial preservatives.  

“From our corporate lives to our camping adventures, we were always looking  for portable, healthy, great tasting foods,” says Tobias Glienke, co-founder of  Munk Pack™. “We were tired of bars, and wanted real food that was minimally  processed and without the sugars, syrups and fillers that you find in most bars  and snacks.”  

Along with whole grains and fruit bites, Munk Pack’s ready-to-eat oatmeal fruit  squeezes are packed with other wholesome ingredients – such as flax, coconut  and quinoa – and come in three different flavors: Apple Quinoa Cinnamon,  Blueberry Acai Flax and Raspberry Coconut. Other notable aspects include: 

● BPA-free packaging 
● No artificial flavors 
● Sugar from fruit only 
● Non-GMO Project verified 
● Gluten-Free Certified 

“With Munk Pack™, we hope to share the wholesome goodness that helps to  fuel peoples’ daily activity,” says Michelle Leutzinger, co-founder of Munk ack™. “Our vision and goal is also to cultivate healthy eating and inspire connection with nature.” 

For additional company information, visit For media  inquiries, please contact Sandja Brügmann at or  303.717.7651. 

Munk Pack™  
Munk Pack™ is an outdoorsy brand of natural food products that empowers  people to lead an active and healthy lifestyle. We are committed to bringing  only healthy, great tasting products of the highest quality to market. Inspiring  daily adventure, the brand and products appeal to active, fit and busy  consumers of all ages.

Monday, December 15, 2014

SHRED Foundation: Snow, Skate, Work.

The goal for the SHRED Foundation is to harness the unifying power of snow/skate culture to inspire an alternative path for young people considering non-traditional career opportunities. Our programming incorporates "Learn to Ride" programs designed to challenge youth, facilitate self efficacy and teach basic life skills. The program will also provide workshops and training in graphic design, journalism, photography, videography, new media education, environmental advocacy and entrepreneurial training.

By partnering with local stakeholders (organizations, schools, local recreation departments, snow/skate companies, reps, shops, mountains, and brands), SHRED will also provide apprentice programs for youth who are interested in pursuing potential careers outside of traditional routes. SHRED values the importance of teaching its youth the core aspects of the culture, which include individuality, creativity, progression, entrepreneurial drive and community. 

Support the campaign below!

Thursday, December 11, 2014

Real vs. Fake: The Great Christmas Tree Debate by terrapass

Are they real or fake? Most of us who celebrate the holidays with a Christmas tree have an opinion about which type of tree is better, so we decided to take a look at the climate impact of each to see if that should make a difference in your decision.

The winner?
It depends on how long you keep your artificial tree and how far you drive to purchase a tree.

Whether you opt for a real or fake tree, there’s a forest full of trees that we can all get behind: The City of Arcata Community Forest absorbs and stores approximately 2,500 more metric tons of C02 a year than neighboring forests, or the equivalent of taking 550 cars off the road each year.
Purchase a Holiday Forest bundle this holiday season and you’ll receive a 1 mT carbon offset from this project, a digital certificate and a plantable holiday tree tag made of parsley, basil and chive seeds!

Tuesday, December 9, 2014

Clif Bar & Protect Our Winters - #MeetTheMoment

Clif Bar & Protect Our Winters want to help stoke your imagination, inspire you to push yourself and discover new places. Clif Bar has added 20 Adventure Challenges to their packaging to help spur some brainstorming.
Show us what happens by tagging your adventures ‪#‎MeetTheMoment‬. Every time you do, CLIF Bar will donate $1* to ‪#‎ProtectOurWinters‬ during the month of December. This is a huge opportunity to not only support POW, but share your stoke for adventure with your friends & family.

Tuesday, December 2, 2014

#GivingTuesday - Protect Our Winters / Surfrider Foundation

We have a day for giving thanks. We have two for getting deals. Now, we have #GivingTuesday, a global day dedicated to giving back. On Tuesday, December 2, 2014, charities, families, businesses, community centers, and students around the world will come together for one common purpose: to celebrate generosity and to give.

It’s a simple idea. Just find a way for your family, your community, your company or your organization to come together to give something more. Then tell everyone you can about how you are giving. Join us and be a part of a global celebration of a new tradition of generosity. Here are 2 of my favorite non profits:

Protect Our Winters

Surfrider Foundation

Tuesday, November 18, 2014

STOKE Certified & Mountain Rider's Alliance Announce New Partnership! Collaboration advances the development of the most comprehensive sustainability framework for ski areas around the world.

Collaboration advances the development of the most comprehensive sustainability framework for ski areas around the world.
SAN DIEGO, CA—STOKE Certified has partnered with the Mountain Rider’s Alliance (MRA) to share best practices in sustainable ski area management for the STOKE Snow Certification Program, which will serve as the sustainability framework for the MRA Mountain Playground Program.

The combined effort’s goal is to advance environmental stewardship and sustainability at community-focused ski areas, while empowering the riding community to choose ski areas that have a vested interest in enhancing the riding culture for generations to come. The Sustainable Tourism Operator’s Kit for Evaluation (STOKE) is launching its STOKE Snow Pilot Certification Program this 2014/2015 winter season.

Ski areas who join the STOKE Snow Pilot Program gain free membership and access to all of STOKE and MRA’s sustainable management resources, along with heavily discounted sustainability services. STOKE and MRA will refine their processes and standards, developed over the last 4 years through research and testing, before launching their full programs next winter (2015/2016).

MRA is dedicated to creating and supporting a sustainable “Mountain Playground” model, which focuses on environmental stewardship, community involvement, and rider concerns—“values that STOKE aligns itself with,” said STOKE co-founder, Carl Kish. “This partnership represents both MRA & STOKE’s commitment to sustainability and passion for the mountains and riding community.”

“The ski industry has the most to lose from climate change,” said MRA co-founder, Jamie Schectman. “Our sport should be at the forefront of environmental sustainability and leading by example. The partnership with STOKE will help ensure we move the needle.”

Ski tourism operators interested in these programs can find more info here:
About Mountain Rider’s Alliance
Mountain Rider’s Alliance ( is a group of like-minded people dedicated to making a positive change in the ski area industry. The mission of MRA is to create a geographically diversified portfolio of like-minded Mountain Playgrounds that will drive down expenses, increasing efficiencies and revenues at each ski area.

MRA manages the Mt Abram Ski Area in western Maine. Winner of the 2012 Golden Eagle Award, the ski area is currently installing a 803 panel solar array that will offset approximately 70% of its annual energy consumption. MRA recently entered into an agreement to provide Sales and Marketing services to the Mt. Ashland ski area in Oregon. All media inquiries, please contact Jamie Schectman of Mountain Rider’s Alliance at

About STOKE Certified
Founded by Carl Kish and Dr. Jess Ponting, STOKE Certified is the world’s first sustainability certification program specific to surf and ski tourism. In addition to verifying the legitimacy of sustainability claims by operators and providing transparency for the public through its certification program, STOKE offers additional services for operators to enhance their sustainability management system including consulting, marketing, and project management services. Surfers, skiers, and snowboarders can learn more about sustainability in the riding culture by gaining access to its educational materials provided in tandem with its partners: Center for Surf Research for STOKE Surf; and Mountain Rider’s Alliance for STOKE Snow. For more information, go to

Wednesday, November 12, 2014

Protect our Winters new PSA Video

Protect Our Winters' new public service announcement reminds us about the issue of climate change and the fight against it. Dedicated to reducing the effects of climate change on our sports and local economies, POW has been at the forefront of raising awareness since it was founded in 2007.

The organization launched the POW Riders Alliance, an organization of 52 professional snow sports athletes committed to fighting climate change. The program gives each athlete a platform to amplify their activism to students, sponsors, fans and media, unifying the message from the professional snow sports athletes under a single voice. Check out the latest effort from POW below.