CLIF® Bar Gives Back to Protect Our Winters With Seasonal Flavors

EMERYVILLE, Calif.--(BUSINESS WIRE Oct 7, 2014)--CLIF® Bar announces the return of its highly anticipated seasonal flavors. Made with a nutritious blend of organic rolled oats and wholesome ingredients, CLIF Bar seasonal flavors spread the spirit of giving by delivering delicious, holiday-inspired nutrition for sustained energy, and donating a portion of proceeds to the not-for-profit organization Protect Our Winters.

“It’s a natural partnership as we are both committed to fight climate change through education, activism and support of community-based initiatives.”

Now in its 12th year, the limited-edition CLIF Bar seasonal lineup includes Iced Gingerbread, Pecan Pie and Spiced Pumpkin Pie. All three seasonal flavors are available nationwide while supplies last (SRP $1.39).

“Whether it’s the first coat of wax on your skis or unpacking the cold-weather hiking gear, everyone has one thing that signals the official start of the winter holidays. For many of us, it’s the return of CLIF Bar seasonal flavors,” said CLIF Bar Brand Director, Dan Hickle. "We’re excited to share the holiday experience with athletes and adventurers and continue our partnership with Protect Our Winters.”

CLIF Bar will donate one percent of net seasonal sales to Protect Our Winters, a not-for-profit organization fighting against climate change. CLIF Bar and Protect Our Winters are dedicated to educating, engaging and mobilizing the winter sports community to protect the places we play.

“CLIF Bar’s continued support has a huge impact for us,” said professional snowboarder and Protect Our Winters founder, Jeremy Jones. “It’s a natural partnership as we are both committed to fight climate change through education, activism and support of community-based initiatives.”

Like all CLIF Bar flavors, Iced Gingerbread, Pecan Pie and Spiced Pumpkin Pie are made with 70 percent organic ingredients and are a good source of protein. All Clif Bar & Company foods have zero grams trans fat, and do not contain partially-hydrogenated oils, high fructose corn syrup, artificial flavors or synthetic preservatives. In addition, Clif Bar & Company sources ingredients that are not genetically engineered.

About Clif Bar & Company

Clif Bar & Company is a leading maker of nutritious and organic foods and drinks, including CLIF® Bar energy bar, LUNA®, The Whole Nutrition Bar for Women®; and CLIF Kid®, Nourishing Kids in Motion®. Focused on sports nutrition and snacks for adventure, the family and employee-owned company is committed to sustaining its people, brands, business, community and planet. For more information on Clif Bar & Company, please visitwww.clifbar.com, check out our Facebook page at www.facebook.com/clifbar and follow us on Twitter at: www.twitter.com/clifbar.